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Case Study - Clinic
This is one of our top clients -- a walk-in clinic owner. This is a case study covering our project on increasing their high-ticket customer revenue, mainly revolving around Facebook Ad Campaigns.
CLIENT'S BACKGROUND
​The client operates a small Walk-In Clinic branched with a Pharmacy in Ontario, generating $12,000 in monthly revenue. Being a local business with a below-mediocre online presence, including 87 Facebook followers and no Instagram account, they attract an average of four high-ticket customers each month.
THE CHALLENGE
Our client experienced a low number of high-ticket customers, averaging just four per month, because he wasn't leveraging his social media platforms or using his website to its fullest potential.
PREVIOUS WEBSITE
*Zoomed out
THE SOLUTION
To address the low number of high-ticket customers, we created a new funnel centered around a Facebook ad campaign by leveraging the client’s existing Facebook presence and expanding their reach to potential high-ticket customers.
STEPS WE TOOK
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Researched the target market.
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Used Canva to design 3 ad creatives.
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Developed copy for the headline and primary text.
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Started the first ad campaign and tested it until it was optimized.
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Tweaked the website funnel to streamline visitors by adding more calls to action.
RESULTS
Our hard work paid off with a 67% increase in website traffic and an impressive 480% high ticket sales boost in just seven months.
67%
Website Traffic
High Ticket
sales
480%
Revenue
1.3k surplus in first 3 days.
Surplused $47,000 total with us.
High-Ticket
Increase the amount of high-ticket sales by 5x
Website
Revamped the entire website and 2x'd the traffic
TESTIMONIAL
“Before we started working together, I had a hard time getting attention for my business online, especially for my premium care options. But now, thanks to you, I have more attention than I ever imagined and five times more premium care revenue. It's been a game-changer!“
“You helped streamline my business by improving our website increasing our traffic by almost 70% and also your ad campaigns almost 5x'd my premium care service revenue!”
VISUAL PROOF
New Website
*Zoomed out
REVENUE BEFORE AND AFTER WORKING WITH US
November 2023 to August 2024
$140.3k
November 2022 to August 2023
$93.6k
From November 2022 to August 2023, our client was stuck around the $90k mark.
However, when we started working with him the following November, his revenue shot up to around $140k and is still rising.
EXPERIENCE
From this project, we learned how to use ad creatives to target a clinic’s market. This involved understanding the pains and desires of potential high-ticket customers and designing visually appealing ads to attract their attention. Additionally, we achieved a better understanding of optimizing ad campaigns by continuously adjusting strategies, while also enhancing the website functionality to improve customer experience and increase in-person visits.
CONCLUSION
In summary, we launched a strategic Facebook ad campaign for the walk-in clinic in Ontario to increase high-ticket customer engagement and enhance the website's performance. By utilizing well-crafted ad creatives and targeted copy, we effectively reached the clinic's market. Additionally, we optimized the website funnel to improve visitor conversion rates boosting revenue by even more.
Impressive results include an additional $1.3k in revenue within the first three days, A total of $47.6k in extra revenue. High-ticket sales increased fivefold, website traffic doubled, and the clinic received numerous positive client testimonials/reviews.
No obligations, just a 20-minute chat to see how we can help you double your clients.
* 100% satisfaction or money back *
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